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IP Helpdesk

South-East Asia IP SME Helpdesk

A first line IP assistance service for European and COSME SMEs that operate or intend to access the South-East Asia market and that aim to improve their global competitiveness.

About us

Find more information about our team, our IP experts, partners, and frequently asked questions (FAQ)


The South-East Asia IP SME Helpdesk is there to help you. Leave your question in the webform, contact us by phone or by e-mail and you will receive a response within 3 working days.

Do you have a question about IP?

Submit your question and receive an answer from our IP experts within 3 working days – and it’s free of charge!

IP Resources library

Use this database to find the resource you are looking for.

IP Tools

IP Helpdesk tools are free services designed to guide EU SMEs in IP related cost management and to assess IP management readiness and maturity.

Managing IP in South-East Asia

IP can be complex and difficult to understand. Use the links here to get an introduction to the various aspects of doing business that are closely linked to intellectual property.



Phone numbers:

                Europe (Belgium): +32 2 663 30 51

South-East Asia (Vietnam): +84 28 38 25 81 16

Postal address:

South-East Asia IP SME Helpdesk

  • European office: Place Communale d’Auderghem 8, Brussels, Belgium
  • Deutsches Haus Ho Chi Minh City – 5th Floor, 33 Le Duan Blvd., Ben Nghe Ward, District 1, Ho Chi Minh City, Vietnam

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News Listing

News article |

In the last few years, Vietnam has signed a certain number of international trade agreements which require Vietnam to accede to or approve the WIPO Copyright Treaty (WCT) within a prescribed time period. Partner Nguyen Thi Hong Anh and junior associate...

News article |

Vietnam has revised quite a lot of provisions with respect to enforcement of intellectual property rights in the Third Amendment to the 2005 IP Law (the “2022 IP Law”) just passed by the National Assembly on June 16, 2022. The 2022 IP Law replaces the 2009 First Amendment and the...

News article |

On July 1st, 2022, the Ministry of Commerce of Myanmar issued Notification No. 44/2022 which indicates required forms for filing and prosecuting trade marks under the Trade Mark Law of 2019 ("TML"). Although the TML is not yet in force and the “soft opening period” is still in operation...

News article |

The Intellectual Property Office of the Philippines (IPOPHL) signed on 27 July 2022 a memorandum of cooperation (MOC) with the French National Institute of Origin and Quality (INAO) to establish a framework of cooperation on the promotion of geographical indication...

News article |

Providing the right incentives to start a company is not a simple task. Nevertheless, India boasts several success stories pointing in the right direction. Discover how start-up numbers are rising in Gujarat State.

News article |

We depict below the panoramic overview of intellectual property filings as collected by the Vietnam IP Office (VNIPO) in 2021 in illustration of the disruption caused by the global pandemic for the year. The data cut-off date was 31 December 2021.

News article |

HA NOI — Counterfeit products have been witnessing an upsurge recently as counterfeiters move online to hide behind the anonymity of the Internet.

Tran Huu Linh, Director of the General Department of Market Management, admitted that fraudulent trade was rampant in the first six months of 2022.