Animated Clip: IP Licensing
An effective commercialisation strategy for SMEs can include different pathways: You can either go to market yourself or let someone else do it! Watch our short clip to learn how licensing might help you to turn your IP into profit.
Case Study: Licensing Out to China. The Case of Clean-Tech Company Orcan Energy
It has been three years since the Paris Agreement of the United Nations has taken effect with the aim of substantially reducing the risks and effects of human-caused global warming. Yet, our environment is still paying the price for our collective overconsumption of energy and natural resources such as fossil fuels.
With electricity generation being one of the main sources of greenhouse gas emissions, the German SME Orcan Energy AG has entered the stage with a far-reaching vision: to make existing energy supply more efficient and sustainable, both in Europe and around the world. The present case study outlines how a licensing deal helped the company to scale up its technology and establish a market presence in China.
