China IP - Podcasts

Protecting your IP rights in China - with the China IP SME Helpdesk

IP Business Advisor Matias Zubimendi was invited by China Business Cast for a long interview on IP protection for EU SMEs in China. In the podcast he shares inspiring cases about what problems foreign brands encounter when entering China market in terms of trademark registration and Chinese naming and, what the possible solutions to these problems are.

IP and the Belt and Road Initiative

Ever since its announcement in 2013, the Belt and Road Initiative has become one of the major strategies in the global economic governance. But what are the implications of this project for Intellectual Property? Is there an overarching framework protecting IP in the region? In this podcast, we address the main questions related to IPR in the Belt and Road Initiative and explore the latest developments on the business side of the project.

Blockchain and the protection of IP

Due to its characteristics, Blockchain can be a useful tool for IP protection, as it enables a more efficient registration process and serves as evidence of registered and unregistered Intellectual Property Rights. Listen to this podcast to find out more about Blockchain and its application in the Intellectual Property domain.

IP in China for the Wine and Spirits Industry

Many EU SMEs are active in the wine and spirits industry. China has a thirst for EU wines and spirits, and with a market of nearly 1.4 billion people it has great potential for European companies in this sector. This podcast will provide you with practical information on how to protect your Intellectual Property when selling your drinks in China, including trademarks, copyright and GI registration.

IP protection in China for Cleantech SMEs

China is the fastest growing market for clean-tech, offering great opportunities for EU SMEs operating in this sector. However, businesses should be aware of the IP risks when exporting technology to China. This podcast provides more information on relevant IPR for clean-tech businesses and the best strategy to protect your technologies in China.

Enforcement of IP in China

What are the options available after you find out that your Intellectual Property Rights have been infringed in China? This podcast provides more information about the different solutions to enforce your IP in China, their pros and cons as well as other specificities that EU SMEs should pay attention to when they plan to take action against counterfeiters.

Revision of China’s Trademark Law (2019)

In November 2019, China's new Trademark law came into force bringing major improvements in the registration and enforcement of trademarks, as well as establishing higher penalties for counterfeiters. Most importantly, the new law explicitly prohibits bad-faith trademark filings, which is one of the most common threats EU SMEs are facing in China.

Introduction to the China IP SME Helpdesk

From 2020 September, the China IPR SME Helpdesk will enter its new phase. This podcast introduces the Helpdesk's services and explain how we will continue to support EU SMEs with IP-related advice when it comes to business activities in China.

IP protection in China for the Pharmaceutical Industry

Pharmaceutical production is a research and development (R&D) driven industry. The potential and profit of pharmaceutical companies are very dependent on the adequate protection of Intellectual Property Rights (IPR). What can SMEs do to protect their IP when doing business in China? This podcast gives an overview of the relevant IP for the sector and addresses the main issues when deciding to export to China.

IP protection in China for the OEM industry

Original Equipment Manufacturer (OEM) designates a company that only makes a part of a product, or a subsystem, to be used in another company’s end product. China is the world’s leading manufacturer, attracting manufacturing contracts from global customers in almost every industry who want to capitalize on Chinese OEM’s core strengths- low labor costs, experienced manufacturers and skilled workers. This audio podcast is for EU SMEs in the OEM industry, covering the aspects of IPR that are most relevant to your business and how you can best protect them.