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News article15 February 20231 min read

New IP Special: IP and Social Media

Social media platforms have become a crucial tool for many small and medium-sized enterprises (SMEs). They serve as an alternative to conventional advertising and have the benefits of increasing visibility, releasing more targeted commercials, getting closer to consumers, and interacting with them.

European IP Helpdesk team has just published a new thematic package “IP and Social Media” comprising an animated clip, a fact sheet and an infographic.

The brand new animated clip highlighting the presence of intellectual property rights (IPRs) in the world of social media, provides tips about how to use content on social media to avoid IP infringement. In addition to the clip, the new fact sheet gives an overview of the different IP rights involved on social media platforms and also provides various tips to protect the most usual IP rights in this online environment, prevent infringement and be familiar with the available enforcement mechanisms and tools that social media platforms have implemented. Moreover, an infographic gives insight into the key IP issues to keep in mind when engaging on social media.

The new IP Special is now available here.



Publication date
15 February 2023