Details
- Publication date
- 30 June 2020
- Author
- European Innovation Council and SMEs Executive Agency
- Publication type
- Video
Description
Trademarks allow customers to distinguish your products or services from those of your competitors, giving your SME the possibility to improve the marketing of its goods/services. Watch this short animation for a first introduction to the topic. For more, we recommend our fact sheet on the topic.
![](https://intellectual-property-helpdesk.ec.europa.eu/sites/default/files/styles/oe_theme_publication_thumbnail/public/2023-12/Captura%20de%20pantalla%202023-12-01%20120942.png?itok=CqkHHwOD)
Files
Trademarks: The Face of Your Business