Intellectual Property and Video Games

Unlike other creative industries, video games draw on the worlds of both technology and creativity. In this industry, intellectual property (IP) rights are associated both with the tools used to develop games and the content included in the game. Developing a proactive IP strategy is essential to the success of a developer’s enterprise, a challenging task in a fast-growing industry further compounded by a lack of harmonisation. The infographic provides a breakdown of the intangible assets included in a videogame and how to protect them.