Details
- Publication date
- 16 September 2020 (Last updated on: 16 March 2022)
- Author
- European Innovation Council and SMEs Executive Agency
- Country
- Brazil
- Publication type
- Case study
Description
A well-known German manufacturer of automotive headlights, “Xell”, identifies its products with the trade mark “OW” (OktoberWagen). A Brazilian company named Yois, engaged in the production and distribution of automotive parts, began negotiations with the German company in order to become the licensee of the trade mark “OW” in Brazil.
Files
Case study - Bad faith registration of trade marks in Brazil