The webinar aims to facilitate knowledge exchange between stakeholders and E-commerce platforms about IPR protection. The speakers will give an overview of IPR protection, providing practical advice on how to develop a comprehensive IP strategy. Speakers from different e-commerce platforms will present the step-by-step tutorial concerning IPR protection.
The webinar will end with a Q&A session where attendees can raise their questions and interact with the speakers.
- intellectual property
- Monday 17 May 2021, 09:00 - 11:00 (CEST)
Practical information
- When
- Monday 17 May 2021, 09:00 - 11:00 (CEST)
- Languages
- English
- Organisers
- The Embassy of the Republic of Turkey Office of the Commercial Counsellor/CAASA/China IP SME Helpdesk
Description
Event Details:
Event Type Webinar
Venue: Zoom webinar platform
Date: 17 May 2021
Time: 15:00 -17:00 (Beijing Time)
Language English
Agenda
15:00 – 15:05 Opening remarks
15:05 – 15:10 Introduction to the services of the China IP SME Helpdesk by Ms. Jennifer Cao
15:10 – 15:25 Presentation on the IP Protection on e-commerce platform by Mr. Matias Zubimendi, IP Business Advisor at China IP SME Helpdesk
15:25 – 15:30 Introduction of CAASA by Ms. Rose Hua, Head of International Cooperation of CAASA
15:30 – 15:45 Alibaba IPR Protection Mechanism and process for SMEs by Ms. Xu Yang, Brand Protection, Cooperation Manager, Platform Governance Department at Alibaba
15:45 – 15:50 Q&A session
15:50 – 16:05 Pinduoduo IPR Protection Mechanism and process for SMEs by Mr. Michael Chu, Senior Counsel of Compliance and IP at Pinduoduo
16:05 – 16:10 Q&A session
16:10 – 16:25 JD.com IPR Protection Mechanism and process for SMEs by Ms.Hua Zhang, Deputy Director, Brand Protection at JD Group
16:25 – 16:30 Q&A session
16:30 – 17:00 Closing remarks by
Hakan KIZARTICI Chief Commercial Counsellor Embassy of the Republic of Turkey Office of the Commercial Counsellor
Sezgin TASKIN commercial counselor Embassy of the Republic of Turkey Office of the Commercial Counsellor