The webinar aims to give an overview to the European SMEs on how they can best protect their Intellectual Property on Latin-American markets (focused on Argentina, Brazil, Colombia, Mexico and Peru).
- intellectual property
- Wednesday 15 April 2020, 10:00 - 10:45 (CEST)
- Live streaming available
Practical information
- When
- Wednesday 15 April 2020, 10:00 - 10:45 (CEST)
- Where
- Online
- Languages
- English
- Organisers
- Latin America IP SME Helpdesk
Description
The webinar aims to give an overview to the European SMEs on how they can best protect their Intellectual Property on Latin-American markets (focused on Argentina, Brazil, Colombia, Mexico and Peru). The expert will provide practical information on how to register, protect and enforce Trademark rights in the region and how to effectively protect the logo of the company or the product, as well as how to proceed as to the inventions, designs and copyright-protectable contents.
SMEs will also be provided expert tips and watch-outs to bear in mind before, during and after entering the markets in those territories.
Moreover, any queries that the EU companies might have, shall be answered by the experts during the training session.
During the webinar you can expect:
- Detailed overview of trade mark, patent, design and copyright registration, protection and enforcement in Latin America
- Overview on various possibilities of protecting the logo of the company or the brand, the inventions and other creations as patents or designs
- How to benefit from the Madrid System, the PCT and other international treaties
- Various case studies involving EU SMEs experiencing and overcoming issues with IP protection in the region
