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EU - Webinar: The Importance of IP for SMEs

Intellectual property (IP) and its value are often not adequately taken into account and tackled by small businesses and startups alike. In the increasingly knowledge-driven economy, IP is a key consideration in day-to-day business decisions.

New products, brands, and creative designs appear almost daily on the market and are the result of continuous human innovation and creativity. However, SMEs and startups often lack the time, resources, or knowledge to address IP issues.

SMEs can protect their innovative solution or improved solution by obtaining a patent or other IPRs that can give a business a competitive advantage. Patent protection e.g. gives them the right to exclude others, allowing them to fend off competition, assume a lead, and secure market position. If left unprotected, a good invention or creation may be lost to larger competitors that are in a better position to commercialize the product or service at a more affordable price, leaving the original inventor or creator without any financial benefit or reward. Adequate protection of a company’s IP is a crucial step in deterring potential infringement and in turning ideas into business assets with a real market value.

  • intellectual property | business management
  • Thursday 14 September 2023, 10:30 - 12:00 (CEST)
  • Live streaming available

Practical information

Thursday 14 September 2023, 10:30 - 12:00 (CEST)
European Innovation Council and SMEs Executive Agency
Number of seats
1000 Participants
Entrance fee
The webinar is offered free of charge.



General contact

European IP Helpdesk Training Team

European IP Helpdesk Training Team
European IP Helpdesk
trainingatiprhelpdesk [dot] eu