ENRICH in China and China IP SME Helpdesk will co-organize a webinar which targets innovative SMEs interested in exporting their solutions to China, and will offer useful tools to develop an IP strategy for the Chinese market.
- Intellectual property
In her presentation, the China IP SME Helpdesk expert, Catherine Heng Yee HUYNH, will develop the following topics:
• Overview of different Intellectual Property Rights (IPR)
• Why it is crucial to register your IPR
• How to enforce IPR in China
• The new Patent Law
• The most important implications of the Cybersecurity law for European companies
• Best practices for technology transfer
• Cooperation on Research & Development in China
The webinar will be held in English. The IP expert will address any question related to IP protection and enforcement in China, during a Q&A session.