1. Event Details:
Date: 20 June 2023
Time: 10:00 (CEST) / 15:00 (ICT)
Venue: Online
2. Programme Synopsis:
Trade fairs are becoming more and more complicated. It is a time for new ideas and technologies, but also for fraud and counterfeiting. The industry is constantly evolving, but it can be difficult to keep up with all the changes.
Hence, we are glad to invite you to attend our webinar on “How to protect your Intellectual Property Rights at trade fairs internationally?”, which will take place on 20 June 2023 at 10:00 (CEST)/ 15.00 (ICT).
The training will be conducted by IP experts from the International IP SME Helpdesks. Welcome remarks will be delivered by a Representative of European Exhibition Industry Alliance(EEIA).
During the training, our expert speakers will give you a thorough understanding of how important it is to protect your IP at trade fairs and what to do in case of infringement in the target market. You will hear about how best practices are developed, how to choose the right strategy, identify risks before they occur, and what EU businesses are doing right now to ensure their brands stay protected from counterfeiting activities during exhibitions or fairs worldwide.
3. Programme Content (Duration: 1.5 hours):
TIME (CEST) | AGENDA | SPEAKER |
10:00 – 10:10 PM (10 mins) | Opening + Housekeeping rules + Intro to the SEA IP SME Helpdesk services | Benoit Tardy - Moderator SEA Helpdesk |
10:10 – 10:20 AM (10 mins) | Opening remark: What is IP and why it’s important at trade fairs internationally? | Enrique Fontes European Exhibition Industry Alliance (EEIA) |
10:20 – 10:30 AM (10 mins) | Basic IP strategy before attending trade fairs at the target markets | Girish Somwarpet Nagraj India Helpdesk |
10:30 – 10:40 AM (10 mins) | IP concerns when attending trade fairs in the target markets | Cesar Elvira Fernandez Latin America Helpdesk |
10:40 – 10:50 AM (10 mins) | What to do in case of infringement in the target markets? | Lisa Lu China Helpdesk |
10:50 – 11:05 AM (15 mins) | Case studies | Benoit Tardy SEA Helpdesk |
11:05 – 11:25 AM (20 mins) | Take away messages + Q&A | Moderator & All Speakers |
11:25 – 11:30 AM | Closing | Moderator |
Book your seat, 3 weeks left to register, registration will end on 20 June 2023, 11:30 CEST
- intellectual property | business management
- -
- Live streaming available
Practical information
- When
- -
- Livestream
- Starts on Tuesday 20 June 2023, 10:00 CEST
- Languages
- English
- Organisers
- International IP SME Helpdesks | European Exhibition Industry Alliance (EEIA)
- Entrance fee
- Free of charge
Description
This event is organised by the International IP SME Helpdesks, together with European Exhibition Industry Alliance (EEIA).