This webinar will put a particular spotlight on the role of communication, dissemination and exploitation in maximising the impact of Horizon (2020/HEU) projects. It aims to clarify the terminology by illustrating the differences between the three concepts, and to point out the areas they have in common. Participants will also get an overview on key practical steps to take and consider when elaborating a sound outreach and exploitation strategy. In this regard, central aspects related to IP and innovation management will also be addressed, since they are significantly interwoven with the subject. However, please note that this webinar is complementary to other training sessions offered by the team that specifically address exploitation and IP management issues under Horizon (2020/HEU).
- intellectual property | innovation | dissemination of information
- Live streaming available
- Starts on Wednesday 1 June 2022, 10:30 CEST
- European Innovation Council and SMEs Executive Agency
- Number of seats
- Entrance fee
- The webinar is offered free of charge.
Host: European IP Helpdesk
Speaker: Joerg Scherer (Coordinatior, European IP Helpdesk) + Stephanie Weber (Head of Comm, European IP Helpdesk)
Level of Expertise: Basic
After the training, participants should be able to answer the following main questions:
- Why should applicants/beneficiaries of Horizon (2020/HEU) projects care about communication, dissemination and exploitation?
- What are central definitions and concepts related to communication, dissemination and exploitation in Horizon (2020/HEU)?
- What are the distinctions, and how do they relate?
- When do communication, dissemination and exploitation come into play?
- What role does IP and innovation management play in this context?
- What are the central IP aspects to be considered?
- What are the central steps in setting up a communication, dissemination and exploitation strategy?
- What are relevant and effective tools?
Duration: 45 minutes (presentation) + 15 minutes (Q&As)
Fee: this webinar is offered free of charge.