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IP in motion: Our video clips provide you with animated introductions to IP topics, best practices of IP management in different business settings, as well as expert interviews and recorded IP training sessions and webinars.

Trademarks: The Face of Your Business

 

Trademarks: The Face of Your Business

Trademarks allow customers to distinguish your products or services from those of your competitors, giving your SME the possibility to improve the marketing of its goods/services. Watch this short animation for a first introduction to the topic. For more, we recommend our fact sheet on the topic.

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The European IP Helpdesk Helpline

 

The European IP Helpdesk Helpline

Looking for someone to address with your questions on the protection and management of intellectual property (IP)? The Helpline team of the European IP Helpdesk is there for you! Watch our short animated clip and get in touch with us!

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IP Management and Digitalisation: Interview with Professor Alexander Wurzer (CEIPI)

 

IP Management and Digitalisation: Interview with Professor Alexander Wurzer (CEIPI)

As part of our IP Special "IP Management and Digitisation", we have interviewed Professor Alexander Wurzer, Professor of IP Management at the Centre for International Intellectual Property Studies (CEIPI) at the University of Strasbourg.

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World IP Day 2020: Innovate for a Green Future

 

World IP Day 2020: Innovate for a Green Future

Happy World IP Day 2020 everyone! This short teaser will put you in the right mood for this year's theme "Innovate for a Green Future".

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IP in International Business

 

IP in International Business

Taking your business international may hold great promises: you could open up new markets, potentially boost your sales, or get access to novel technologies and talents. Our animated clip provides you with a quick introduction to the basic steps.

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IP in the Videogames Industry

 

IP in the Videogames Industry

Videogames draw on the world of both technology and creativity. In this IP-intensive industry, developing a proactive IP strategy is essential to the success of the development enterprise. Watch this animated clip to learn about the different forms of IP rights applicable in this field.

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IP in the Videogames Industry

 

Interview with Julián de Juan, IP Advisor NewMusicNow

NewMusicNow was founded in 2013 with the aim of providing musicians with a tool that improves the quality of their performances. Watch the interview with their IP Advisor Julián de Juan to learn more about the company's IP strategy.

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IP in the Videogames Industry

 

IP Valuation

Knowing your intellectual property's value is essential for your business; for example, when merging with another company, selling or licensing intellectual property rights, attracting investors or for accounting and taxation purposes. This short clip introduces you to IP valuation.

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The New EU Copyright Directive

 

The New EU Copyright Directive

On 15 April 2019, the European Council approved the Directive on Copyright and Related Rights in the Digital Single Market. This Directive intends to make EU copyright rules fit for the digital age. Watch this animated clip for a quick overview and download our fact sheet on the topic.

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IP Licensing

 

IP Licensing

An effective commercialisation strategy for SMEs can include different pathways: You can either go to market with your invention yourself or you might chose to let someone else do it! Watch this short clip to learn how licensing might help you to turn your intellectual property into profit.

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Beefing up Business: How the EU Can Help SMEs Protect Their IP

 

Beefing up Business: How the EU Can Help SMEs Protect Their IP

Intellectual property can mean the difference between an SME going global or going to the wall: Watch the euronews edition featuring an interview with Croatian European IP Helpdesk ambassador Ivan Stefanic.

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European IP Helpdesk + CPVO: Plant Variety Protection

 

European IP Helpdesk + CPVO: Plant Variety Protection

What is the difference between protecting a patent and a plant variety? This eLearning module aims at presenting the basics of intellectual property protection for plant varieties in the European Union.

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World IP Day 2019: IP and Tennis!

 

World IP Day 2019: IP and Tennis!

We have taken a look at intellectual property and tennis - watch our animated teaser clip and read the corresponding article on the European IP Helpdesk website - Happy World IP Day 2019!

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EU Open for Business Campaign 2019: Jörg Scherer

 

EU Open for Business Campaign 2019: Jörg Scherer

European IP Helpdesk Coordinator Jörg Scherer presents our core services at the EU Open for Business Info Day 2019.

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EU Open for Business Campaign 2019: Michele Dubbini

 

EU Open for Business Campaign 2019: Michele Dubbini

IP and Innovation Advisor Michele Dubbini presents the core services of the European IP Helpdesk at the EU Open for Business Info Day 2019.

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Introduction to IP

 

Introduction to IP

This eLearning module provides an introduction to basic concepts and definitions of Intellectual Property (IP) and Intellectual Property Rights (IPR). Additionally, you will get a first overview of existing practices and processes related to IP management.

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Effective IP & Outreach Strategies Increase Impact of Research & Innovation

 

Effective IP & Outreach Strategies Increase Impact of Research & Innovation

Maximising the impact of Horizon 2020 projects through effective communication, dissemination and exploitation activities: This eLearning module clarifies the terminology by illustrating the differences between the three concepts and providing an overview on key practical steps and central aspects related to IP and innovation management.

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The Importance of IP for SMEs

 

The Importance of IP for SMEs

What are the basic needs and issues connected to IP in an SME's day-to-day activities? This eLearning module provides an overview of problems and mistakes that are committed while communicating to SMEs, suggesting possible solutions.

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Maximising the Impact of Horizon 2020 Project Results

 

Maximising the Impact of Horizon 2020 Project Results

Learn more about the exploitation of IP rights in H2020 projects. This eLearning module focuses on the creation and development of IP rights both during and after the project in order to generate the best possible results.

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Freedom to Operate in Horizon 2020

 

Freedom to Operate in Horizon 2020

 This eLearning module provides a general description and practical tips on Freedom to Operate (FTO) analysis,. Learn more about the role of FTO in Horizon2020 projects and the SME instrument, including a practical example of how FTO was useful for the company PATEV.

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Impact and Innovation in Horizon 2020

 

Impact and Innovation in Horizon 2020

From finding the right management framework for one’s activity to the question of how to develop a credible strategy focused on the management and exploitation of the research results: This eLearning module addresses different ways to define professional and systematic IP management in Horizon 2020 projects.

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Joining Forces for IP: Cooperation Opportunities with the European IP Helpdesk

 

Joining Forces for IP: Cooperation Opportunities with the European IP Helpdesk

Our aim is to build and strengthen IP skills among innovators and entrepreneurs by providing useful input and IP expert support through our EU-wide IP training scheme, Helpline service and extensive information portfolio. We invite you to join our partner network to increase visibility of your organisation and services, and make sure your audience benefits from our full range of IP support offers.

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Intellectual Property Commercialisation

 

Intellectual Property Commercialisation

This animated clip focuses on the commercialisation of Intellectual Property (IP) providing businesses and SMEs with useful insights into the process and challenges of bringing their intellectual assets to market. Besides stressing the significance of a smart IP strategy, the clip outlines the necessary steps towards smart IP management and introduces some of the tools available for IP protection and commercialisation.

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Intellectual Property in Horizon 2020

 

Intellectual Property in Horizon 2020

This short animated clip sheds light on the importance of smart IP management in Horizon 2020 giving an impression of how our services can support researchers and SMEs involved in Horizon 2020 projects.

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European IP Helpdesk Services: Get Your Ticket to Innovation

 

European IP Helpdesk Services: Get Your Ticket to Innovation

This short animated clip will tell you a little bit more about the importance of Intellectual Property (IP) management and explain how SMEs and researchers may benefit from our varied service portfolio.

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IP Protection in the Fashion

 

IP in the Fashion Industry

Various intellectual property (IP) rights such as trademarks, designs, or copyright play a fundamental role for designers, businesses and manufacturers in the clothing and textile industry. Watch our clip and learn more!

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