Details
- Publication date
- 5 May 2020
- Author
- European Innovation Council and SMEs Executive Agency
- Publication type
- Video
Description
What is IP management? Intellectual property (IP) has become a crucial factor and driving force in the knowledge-based economy. Watch our interview with Professor Alexander Wurzer (CEIPI) who shares his experience and provides insights into the role of IP management in the digitalised world.

Files
IP Management in the Digitalised World