The training aims to provide valuable insights into how Intellectual Property (IP) protection is crucial for food small medium enterprises (SMEs) expanding globally, emphasizing its role in safeguarding recipes, processes, and trademarks.
The session will be hosted by the International IP SME Helpdesks, EU initiatives designed to assist SMEs in understanding the characteristics and intricacies of IP protection in each region.
- intellectual property
- Friday 8 September 2023, 12:00 - 13:50 (CEST)
- Riga, Latvia
Practical information
- When
- Friday 8 September 2023, 12:00 - 13:50 (CEST)
- Where
- Kipsala International Exhibition CentreRiga, Latvia
- Languages
- English
Description
The session will equip attendees with valuable knowledge on the significance of IP protection for SMEs in the food sector expanding into third countries.
The presentation will highlight how IP protection plays a pivotal role in securing the unique recipes, manufacturing processes, packaging designs, and trademarks of SMEs in the food industry.
Attendees will gain insights into the distinct IP laws, regulations, and enforcement practices of China, Southeast Asia, India, Latin America, and Africa, through practical tips, best practices, and case studies.
It will emphasize the need for SMEs to protect their innovations from unauthorized use and infringement to ensure that they can fully capitalize on their investments and establish a strong brand presence in more challenging markets.
Agenda:
12.00 - 13.00 - The significance of intellectual property (IP) protection for small and medium enterprises (SMEs) in the food sector expanding into third countries will be presented by
- Nicolas Gutierrez: IP Expert for India and Latin America SME Helpdesks
- Ester Olivas Caceres: IP Expert for South-East Asia and China SME Helpdesks
- Maria Clara Ibáñez Fiorillo: IP Expert for Africa SME Helpdesk
13.00 - 13.15 - Case study - Latvian SME experience with IP protection; Lienite Litavniece, Chairman of Board, Safīra L Ltd.
13.15 - 13.50 - Panel discussion moderated by Mr. Juris Lauznis, IPR Ambassador, Enterprise Europe Network, Latvian Technological center
