- intellectual property
Developing an Intellectual property (IP) strategy is a critical consideration for European SMEs expanding in China, which also applies to research and development (R&D) activities. As outcome of R&D, new intellectual property is being created so a company’s IPRs need to be clearly defined. European SMEs may run into problems navigating the ins and outs of ownership of IP. Mr Jari E. Vepsäläinen, IP expert of the China IP SME Helpdesk, will provide an online training on best practices to avoid disputes over IP during joint R&D activities.
The event is organized by the China IP SME Helpdesk, the Flanders-China Chamber of Commerce (FCCC) and the EU-China Business Association.
10:00 Welcome remarks and introduction of the China IP SME Helpdesk – Alessandra Capriglia, Project Manager, China IP SME Helpdesk
10:05 Introduction to Flanders-China Chamber of Commerce and to the EU-China Business Association - Gwenn Sonck, Executive Director, FCCC
10:10 IP Protection in China when running R&D activities – Jari E. Vepsäläinen – China IP SME Helpdesk